Designer: Axel Einar Hjorth

In another layer you’ll find traces of Swedish society and political life. Starting in the late 19th century, the bourgeoisie began purchasing land and building large summerhouses in the archipelago. They would relocate their entire households and staff during the summer months while the men commuted by steamboat to the city for work. In the 1930s the ruling Social democrats introduced a law that gave all employees the right to two weeks of vacation every year. The working-class often used it to help parents or relatives with the harvest but the growing middle class followed the bourgeoisie to the archipelago. NK and Axel Einar Hjorth found a ground for a new market with these new smaller weekend homes. The pieces of Hjorth’s Sportstugemöbler line are aptly named after islands in the archipelago: Utö, Sandhamn, Lovö, Värmdö, etc.

Hjorth’s Sportstugemöbler have been shown by the most prestigious dealers, collected by museums such as the Swedish National Museum and published in international publications

Furthermore, Sportstugemöbler has a depth in its reference to traditional peasant art through the use of a common wood, pine. The Swedish peasantry aesthetics have for centuries been based on a pure essentiality, something the writer Carl Jonas Love Almquist calls “the importance of the Swedish poverty”. This idea of “Swedish poverty” is not monetary, but rather it is a mentality that has also been discussed as an important source for simple Shaker designs. Axel Einar Hjorth who lived his first year in a tiny village had of course a special tie to the farmer’s simple furniture and way of life and his furniture line speaks to this. 

Despite the seemingly perfect fit, Hjorth’s idea about furnishing the archipelago clashed with reality. The rather conservative middle class did not appreciate the modern touch of the furniture, the reference to peasant art or the use of the simple pine wood. Sweden was rather late to industrialization and its new growing middle-class where too close to it to appreciate the simplicity of form. 

NK tried to find a new market for the line by lowering the price point, but because of the quality and production, it was unable to compete with the prices of furniture by other manufacturers. So while NK tried to meet the need of the larger middle class, it was only the progressive upper class that bought into Hjorth’s Sportstugemöbler, acquiring pieces for their small hunting lodges or for a single modernized room in their large houses. As a result, some models were manufactured in very limited numbers and produced until the early 1950s. 

In 2009, the Sportstugemöbler line was included in the first Swedish book published on Axel Einar Hjorth. This rare furniture line had never before by published in a book or magazine and its discovery was celebrated by audiences around the world. Since 2009, works from Hjorth’s Sportstugemöbler have been shown by the most prestigious dealers, collected by museums such as the Swedish National Museum and published in international publications. Today, Hjorth is often viewed as a precursor to the modern designs popularized by Charlotte Perriand, Jean Royére, Pierre Chapo or Josef Frank.