Few artists can revolutionize an approach to an art form, but Paul Rand did just that when he began designing graphics in the 1930s. From his early advertisements to iconic logos, Rand produced a graphic design style that would inspire and influence the postwar design ideology. On September 13th, Wright presents over 300 works from the collection of Paul Rand ranging from never before seen paintings and graphics to his personal collection of fine art and design that served as inspiration throughout his pioneering career.

To Design is to Transform

Few artists can revolutionize an approach to an art form, but Paul Rand did just that when he began designing graphics in the 1930s. From his early advertisements to iconic trademarks, Rand produced a graphic design style that would inspire and influence the postwar design ideology. Rand created countless icons throughout this five decade career, many of which are still in use today.

Paul Rand entered the design world with a goal to change the way designers approached the medium and to revolutionize the manner in which viewers saw the products. His early advertising works for Metro Associated Services, Esquire and Applied Arts magazine saw him begin to redefine the historic precedence.

A House to Live With

In 1951, Paul and his wife Ann turned their attention to designing a home that conformed to their modernist aesthetic. Influenced by the work of Marcel Breuer, with whom Ann had trained, the Rand house in Weston, Connecticut remains a beautiful expression of their modernist ideology. In 1953, Esquire magazine declared the Rand house one of the ten best in America. The exterior, dominated by rich fieldstone, stood in stark contrast to the lively and colorful interior that showcased the architectural design alongside the Rands' art collection. This modernist masterpiece at 87 Good Hill Road is now on the market with Sotheby's International Realty.

A selection of works in this extraordinary sale are published in a bespoke, full-color catalog celebrating the creative production and collections of the iconic designer Paul Rand.
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Paul Rand: The Art of Design

For more information about
this sale, please contact

312 563 0020
sales@wright20.com

Auction
13 September 2018
12 pm central


Preview
6 – 13 September 2018
10 am – 5 pm Monday – Friday

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